A dream – can it ever be real?
Recently I got hooked up to the idea of earning a passive stream of income through various online advertisement platforms. I must say the idea isn’t new to me. In fact I’ve heard about it many times before and knew that people could make a good living doing just that. What really got me thinking this time was the approach used by top niche marketers. How about if you could build a few hundred small but quality websites, each pulling in one dollar a day in PPC revenue? The maths is simple. However what’s not so simple is how do you ensure your websites have enough relevant traffic in order for them to earn that kind of income. One dollar per website may not sound like much, and a lot of people may be able to testify that it’s perfectly attainable, but here we’re really talking about small, very small or in other words niche websites that tightly focus on a single topic. As you can imagine the amount of organic traffic for this kind of niche websites is not as much as that for authority websites, so how could I attract enough targeted traffic to my websites that could in turn lead to more or less consistent PPC revenue?
In my mind that can be done by adhering to a few strict guidelines:
1 – Carefully select niche topics where there is enough search volume and low competition.
2 – Write quality, original content, either written by myself or outsourced, that is highly relevant to the selected niche topics.
3 – Build professional looking websites using the chosen niche topics, and keep adding fresh original content to them.
4 – Weave one or two carefully selected, high earning PPC networks into your websites.
All of the above four points are crucial to success and I can’t downplay the importance of any of them. Needless to say however, without a good execution of point 4 your effort in points 1 to 3 may potentially go down the drain. So let’s touch a bit more on that point for now. I will talk more about points 1 to 3 in a future blog.
In my search for reliable, high paying PPC networks with good conversion rates, the 2 outstanding candidates are Google Adsense and InfoLinks intext advertising.
You may have heard about Google Adsense. It is a great contextual ad framework that delivers highly relevant ads to your blog/website, leading to high click through rates (CTR). You nominate specific areas of your websites to display Google Adsense ads.
InfoLinks on the other hand automatically converts relevant keyword phrases on your website into text advertisements. When someone clicks on these words and views the advertisement you’re then credited with some advertising revenue.
In that regard it makes great sense to use InfoLinks together with Google Adsense on the same page, as they compliment each other. InfoLinks does not take up much ad space as their ads are in the text. Used wisely, InfoLinks ads will not be intrusive to visitors while at the same time a great contributor to your website’s bottomline.
So far I have deployed InfoLinks ads on 6 websites. The results have been encouraging. These sites are new, and not all are ranked high in search engines yet. However I’ve seen money coming in, sometimes as high as 3 to 4 dollars for the whole lot of websites a day. I attribute this to the fact that InfoLinks ads are contextually relevant and as a result visitors find their ads related to what they are looking for and are more likely to click on them.
I’m happy with what I see so far with InfoLinks. There’s no doubt if I work hard enough to produce relevant, original website content, and drive enough organic and referrer traffic to my websites, InfoLinks contextual intext ads will make good use of that content and the goal of $1 per website per day in ad revenue (with InfoLinks alone) will not be too far off. The high profit sharing model employed by InfoLinks will also ensure I keep most of the earnings.
OK that’s the roadmap of where I want to go. Why would I want to go down this path? Am I not content with what I already have? Yes I am and there is nothing wrong with my life right now
But honestly it could be better. Working 9 to 5 five days a week, 50 weeks in a year never entices me too much. This will not be my first attempt to get out of the rat race, and it may not be the last. But I’m happy I’m giving it a go now, as I will never look back to this day and utter “if only I tried”. Without action the road to financial freedom will be forever far-fetched.
That’s the non-fiction bit. The fiction one, if I may add, and pardon me if I may sound a bit like a day dreamer here. What would I do if somehow someday I did find myself financially free and could do whatever I want? I can already think of something. I’m sure I wouldn’t mind taking my family on an extended vacation, living somewhere like in Barcelona for 3 months, immersing ourselves in the exotic Spanish culture and cuisine, watching flamingo dancers performing their best moves while we dine at a high class Spanish restaurant. All the while knowing that my online businesses were working on my behalf to earn passive income.
OK enough day dreaming. Time to get back to doing the real elbow grease of building all these websites…
By the way, happy birthday to me! Yay! Yes I turned 35 today and Alexandria marked this occasion with her “blowing the candles 10 times” special performance tonight. May this day be the start of something new in my life, our lives!


















